For schools, trusts and local authorities
Better leadership, in every school, at every level
Every member of staff, from aspiring leaders to the head, gets the 54 behaviours, their own desk and the ES Coach. You get one shared language of leadership and a clear view of how it is growing. From £395 a year for your whole school.
What your school gets
One membership covers everyone. Each person has a private space to develop, and the school builds a shared way of leading.
A desk for every member of staff
A private desk with a self-diagnostic, feedback from colleagues, a focus for the year and their own actions and plans. No one else sees what they write.
A Playbook for every behaviour
All 54 behaviours in full, each with worked examples for eleven roles, from middle leaders to headteachers, and a ready-made INSET PowerPoint.
The ES Coach
Bring a real situation from the week. The ES Coach asks the right questions, one at a time, draws on the Playbooks and helps each person leave with one clear action.
We set up your school personally. One sign-up link, and everyone gets their own login.
Your year at a glance
A simple plan that works whenever you start. Count six half terms from your first week, not from September.
Start with the self-diagnostic
Everyone takes it in the first fortnight. Each person gets a starting picture of all 54 behaviours, and your school overview fills straight away.
Work on three shared behaviours
One each half term, made visible through a How we do it routine, so staff and pupils see the difference too.
Add feedback and a personal focus
After a term, colleagues give feedback, and each person chooses one to three focus behaviours with a 90-day plan.
Review the year
Everyone retakes the self-diagnostic, your team looks at the overview together, and you choose what comes next.
Once you’ve joined, your rollout guide has the plan half term by half term.
Where would your school start?
Most schools recognise themselves in one of these. Each has three shared behaviours to begin with and a worked example of the year.
Behaviour and consistency
Expectations are applied unevenly, so pupils and staff get mixed messages.
Shared behaviours
C4 Maintain Consistency, L1 Lead by Example, C3 Establish Routines
Teaching and learning
Teaching quality depends on the classroom rather than shared approaches.
Shared behaviours
S1 Explain the Why, S5 Establish Collective Goals, C4 Maintain Consistency
Turbulence and change
Staffing, structure or outside pressure have stretched the team.
Shared behaviours
S1 Explain the Why, C4 Maintain Consistency, L8 Don't Drop the Ball
A strong school raising the ceiling
Outcomes are good, but improvement has started to level off.
Shared behaviours
S5 Establish Collective Goals, S8 Find the Lead Measures, S13 Aspire to Greatness
A new headteacher
A new head needs to build trust before setting a direction.
Shared behaviours
L1 Lead by Example, L8 Don't Drop the Ball, S1 Explain the Why
Not sure? The self-diagnostic results usually make it clear.
A clear view of leadership, without seeing anyone’s private work
Headteachers: your school overview
- Who has signed up and who is active
- The steps your staff have taken: self-diagnostic, 360 diagnostic, focus behaviours, actions and plans
- Combined strengths and areas to grow, by domain and behaviour
- Every academic year kept, so you can see progress over time
Trust and local authority leads: an extended overview
- Everything a head sees, for every school
- Your schools side by side: how many have joined, who is active and how far they have got
- Sign-ups, monthly activity and combined strengths across the whole trust or authority, so you can see where to support
- Each headteacher still sees their own school’s overview
Overviews only ever show combined results for groups of five or more. A person’s 360 diagnostic report appears once at least three colleagues have replied, and never shows who said what. No one sees another person’s answers, scores or ES Coach conversations.
Pricing
One annual membership for your whole school
Every member of staff, from aspiring leaders to the head. Priced by the number of pupils on roll.
Very small school
Up to 150 pupils£245a yearOrder for this size →Smaller school
151 to 300 pupils£395a yearOrder for this size →Medium school
301 to 800 pupils£595a yearOrder for this size →Larger school
801 pupils or more£795a yearOrder for this size →- No VAT is charged
- Invoiced to your school, payable within 30 days
- Access starts as soon as we’ve set up your school, before the invoice is paid
- Every membership runs for 12 months. Nothing renews automatically, so there is nothing to cancel: you choose whether to renew.
How ordering works
- Choose your school’s size and fill in a short order form.
- We set up your school and email your sign-up link, usually within a working day.
- Your invoice follows, payable within 30 days.
For trusts and local authorities
A common language of leadership across your schools, with each school applying it in its own context.
Trust and local authority packages are shaped around you. They can include membership for every school, an overview for trust and school leaders, the book and workbook at a discount, and support to launch it well.
Help future leaders in every school get ready for their next step with the aspirant guides: one for each step, from middle leadership to trust leadership.
How trusts usually start
- With a small group of schools, or with the central team taking the self-diagnostic alongside headteachers
- Each school chooses its own starting point and follows its own plan
- Many trusts agree one shared behaviour that every school works on, which gives leaders across schools something in common to talk about and compare
See exactly what your staff would get
Try one of each part of the Leadership Cycle, free.
Or start from a real problem with the Leadership Challenge Finder
Alongside the standards your staff already work to
Doing an NPQ?
How the 54 behaviours bring each NPQ content area to life, with a starting set of behaviours for every qualification.
See the NPQ mappingThe professional standards
How the 54 behaviours relate to the professional standards for teaching and leadership in Wales. Leaders in Wales see a standards view in their reports.
See the Welsh standards mapping“Rigorously rooted in the fundamentals of excellent everyday practice, it manages to codify school leadership in a way I just haven’t seen before.”
Andy Buck, Founder of Leadership Matters and BASIC 4 SchoolsWhy codify leadership?
Leadership is second only to classroom teaching among the school factors that influence what pupils learn (Leithwood et al., 2008). Yet most leaders are promoted for doing their last job well, then learn the next one on their own, and the research says little about what leaders should actually do tomorrow (Hallinger and Heck, 1996).
Teaching improved when great practice was named, broken down and practised. Everyone Succeeds does the same for leadership: 54 behaviours you can see, practise and improve, drawn from close observation of exceptional leaders and grounded in the research.